CLIENT / MILLI BY METRIC

Milli by Metric is a new expression of the Metric Coffee brand—an approachable, neighborhood-forward extension built to meet people where they are. From the beginning, Milli was designed as its own identity while remaining deeply connected to Metric’s craft, values, and attention to detail.

REAKT partnered with Metric across both brands. For Milli, we built the brand from the ground up—developing the identity, menus, merch, signage, and in-store collateral. In parallel, we’ve continued to support Metric’s broader design needs, working across packaging, signage, merchandise, and physical brand touchpoints.