An aesthetic overhaul for a strategic B2B service provider.
CLIENT / OVERSEAS STRATEGIES
Overseas Strategies, a leading international business development and training consultancy, partnered with us to redesign their brand identity and simultaneously launch their new website. In the same vein, we rewrote much of the brand copy as well as redesigned their logo that aligned to the new branding effort. The new site adopted a contemporary creative direction appealing to global companies across various industries. The responsive grid layout allowed for the visual approach to be reflected consistently across all devices.
The OS initials invoke a balanced movement as well as represent the longitudinal lines of a globe, reflecting the global nature of the Overseas Strategies corporate brand.