A unique, futuristic logo mark for a digital denim startup.
CLIENT / AUDIOCHROME
Audiochrome is a denim startup on a mission to significantly reduce the industry's environmental footprint with an all-new digital manufacturing process. When we partnered up to develop their visual brand identity, we sought to help design a signature, progressive logo mark.
The geometric shapes, linework and light treatment bring a sense of movement - fitting for a brand bringing digital innovation to a classic clothing industry.
Our discovery process led us through various moodboard considerations. Ultimately, we landed on a futuristic, sci-fi inspired visual direction.